Sunday, October 28, 2012

Food Trucks in Los Angeles May Need To Rent An iPad

Food Trucks in Los Angeles May Need To Rent An iPad.

For the past several years the food truck business in Los Angeles has exploded.  Long gone are the roach coaches of yesterday, and they have been happily replaced with gourmet, and healthy cuisine options from some of the most respected caterers and chefs in Los Angeles.  From Kogi Korean BBQ, Umami Burgers and Ludo Truck, you can find some of the tastiest food served on wheels.

Kogi Korean Tacos
Umami Burger


Unfortunately long lines and long wait times have also become a common scene with the increase in the choice of cuisine offered on these foods trucks.  You can now find food trucks at fairs, festivals, fundraisers, parked outside your work office, and on many major busy streets.  It's big business in Los Angeles. At the recent Taste Of Soul outdoor festival in Los Angeles they had 300,000 people attend the event.   Unfortunately for those people who want to grab something quick, the long wait times at food trucks are jeopardizing that opportunity for many people.

If food trucks in Los Angeles want to continue to attract large crowds and not lose customers, especially at lunch time, then they are going to have to improve their customer wait times.  How many times have you attended an outdoor fair or festival and passed on purchasing from a food truck because the line was just too long, and you didn't feel like waiting?  Many of the food trucks in Los Angeles could really benefit from adopting a different ordering system by using new mobile technology such as an iPad. It's not enough to take orders on a paper note pad, or by using just one smartphone with a Square Register device connected to the phone.

Rent an iPad
An ordering strategy similar to how the famous burger chain In-N-Out burger handles long lines would be welcomed change.  When a customer drives-up to In-N-Out someone is there to take the order relatively soon, even though the customer might be 20 cars behind the actual drive-up window.  They take the order first, then the customer slowly inches their car up to the window to pay for the order.  By completing the ordering process soon,  the customer is comforted that their order is being prepared right away,  and now they also feel committed so they're not likely to just hop out of the line and go eat somewhere else.  Los Angeles food trucks can have the same improved customer experience by simply using an iPad in conjunction with one of the many available iPad apps such as Square Register or Intuit Go Payment.  These apps let you order, pay via cash or credit card, and issues you a receipt.  Food trucks need to stop taking orders only from inside of the truck, and come out meet the customers taking orders on the outside prior to reaching the window. 

Some food trucks aren't always located at very busy locations, and maybe investing big money into purchasing iPads isn't the best use of their money.  That's where Travel Entertainment iPads becomes useful.  They rent iPads to caterers and food trucks for those special events where large crowds are expected.  Renting an iPad for just $24.95 is a worthy investment, especially if it means improving customer service and reducing the chance of losing customers because they are turned off by the long lines,  and wait times, just to place an order.  Travel Entertainment iPad also rents mobile Wifi hotspot devices so food trucks and caterers are  never without an internet connection, and they can connect up to 8 devices to one hot spot.

Food truck vendors and Caterers can rent an ipad from Travel Entertaiment iPads on their website at www.travelentertainmentipads.com, or by telephone at 323 905 4723.

No comments:

Post a Comment